Set Up Schema Markup and Structured Data Professionally
We review existing schema markup, fix errors, and set up markup that genuinely matches your pages, following current Google and Schema.org guidelines.
hechenbros reviews your existing schema markup, fixes errors and duplicates, and sets up structured data that follows current Google and Schema.org guidelines. That gives you the technical foundation for rich results and helps Google clearly understand your content.
What you get
More eye-catching search results
Rich results like star ratings can make your listing stand out from the rest.
More relevant information
Google gets extra, unambiguous information about your content.
A technical foundation for rich results
Google decides on the display — we create the correct technical conditions.
Is your schema markup actually set up cleanly?
Many sites only use the default markup from their CMS or SEO plugin. Others end up with duplicate or conflicting structured data because of multiple plugins.
Missing markup
Important information about your business, products, or services isn't clearly labelled for Google.
Faulty markup
Existing structured data contains errors, warnings, or incomplete information.
Duplicate schema markup
Theme, SEO plugin, and other extensions output the same information multiple times.
The wrong schema types
The markup used doesn't match the visible content or the page type.
Outdated data
Prices, availability, or other dynamic values don't get updated correctly.
Unused potential
Suitable content isn't prepared for possible Google rich results.
In a short initial analysis, we review your existing schema markup, possible errors, and sensible optimisations.
What we review and optimise
We analyse your existing structured data and build a schema setup that fits your site, your content, and your technical system.
Analyse existing markup
We check which structured data already exists and which plugins or systems generate it.
Clean up errors and duplicates
Faulty, outdated, or conflicting schema markup gets corrected in a targeted way.
Choose sensible schema types
We only use markup that matches the actual content and the given page type.
Implement it cleanly
Schema markup gets set up and validated according to current Google guidelines and Schema.org standards.
Together we define the right schema types and the scope of implementation you need.
Which schema types could make sense?
Not every site needs every available markup type. We only choose schema types that match your visible content and each page's type.
Organization schema
Structured information about your business and your brand.
LocalBusiness schema
Business details for local businesses and locations.
Product schema
Product information such as price, availability, and variants.
Review schema
Structured labelling of visible customer reviews, preparing possible rich snippets.
Breadcrumb schema
A clear representation of page structure and navigation.
Article schema
Information for blog posts and editorial content.
Event schema
Details about events, dates, and venues.
Service schema
Structured information about your services.
FAQ schema
Structured labelling of frequently asked questions and their answers.
We check which Schema.org markup fits your content and possible Google rich results.
Clean schema markup without plugin chaos
WordPress themes, SEO plugins, and WooCommerce often already generate their own structured data. An additional schema plugin can output the same information again, or with different values — creating duplicate or conflicting schema markup. That's why we first review the existing setup and then decide what data should be kept, extended, or removed.
WordPress schema
Existing WordPress schema markup gets reviewed.
WooCommerce data
WooCommerce product data gets taken into account.
Plugin duplicates
Duplicate plugin output gets avoided.
Dynamic data
Dynamic data gets carried over correctly.
A maintainable setup
A maintainable schema setup gets built.
We review your WordPress schema markup and WooCommerce structured data for errors, gaps, and duplicate output.
How it works
Analysis
We review existing structured data, plugins, and important page types.
Selection
We determine which schema types genuinely make sense for your content.
Implementation
We set up the schema markup and resolve existing conflicts.
Validation
The implementation gets checked for errors with Google tools and Schema.org tools.
From analysis through to validation, you get a technically clean and traceable implementation of structured data.
What clean schema markup does for your site
Schema markup isn't a ranking trick. Clean structured data is an important part of technical SEO and helps search engines understand your content better.
Better understanding
Google can more clearly attribute businesses, products, services, and other content.
A foundation for rich results
Correct structured data creates the technical prerequisite for enhanced search results.
More attention
Extra information can make certain search results more eye-catching and informative.
Potentially more clicks
A helpful search result can bring more relevant users to your site.
Fewer technical errors
Duplicate, faulty, and conflicting schema markup gets reduced.
A tailored implementation
The schema setup is built around your content, not a generic standard solution.
Frequently asked
What is structured data?
Structured data helps search engines clearly understand information about businesses, products, reviews, or services.
Does schema markup guarantee rich results?
No. We create the technical prerequisites. Google decides whether enhanced search results actually get shown.
Does schema markup improve my Google ranking?
Schema markup isn't a ranking trick. It can, however, help Google understand content better and present search results more informatively.
Is a WordPress SEO plugin enough on its own?
That depends on your site. We check whether your existing WordPress schema markup is complete, correct, and free of duplicates.
Can faulty structured data be fixed?
Yes. We analyse errors, warnings, and duplicate schema markup and correct them in a targeted way.
Which schema types does my site need?
That depends on your content. We only choose schema types that match the actual page type and visible content.
What does it cost to have schema markup built?
The cost depends on the number of page types, the existing setup, and the schema markup required. After an initial review, you get a tailored quote.
Can WooCommerce product data be optimised?
Yes. We review product schema, prices, availability, variants, reviews, and possible conflicts with plugins or themes.
How long does implementation take?
The duration depends on the scope of the site and the existing structured data. After the analysis, we can give you a concrete estimate.
Get schema markup built and optimised
Want schema markup built, or your existing structured data reviewed? We find errors and recommend the right markup for your site.
